We’re pumped! Book People nationwide have been turning out to support the Be Book Smart campaign. And with three weeks left, there’s time to get involved in a lot of different ways.
Here are a few ways to show your support:
- Shop till you drop. That’s right. Head to your local Macy’s and bring your friends. Ask for a Be Book Smart coupon (or three – they can be used together) at the register to save big on your purchase and support RIF.
- Enter to win. We’re giving away $500 Macy’s gift cards every week. And it’s easy to get involved. Just ask Tiffany, our first winner. She just headed to our Facebook app, chose a fun quote from a favorite author to share with her friends and then entered to win.
- Tweet it up. Do you tweet? If so, save the date: July 10, 2013. At 1 p.m. EST you’ll have more chances to win Macy’s gift cards through our #BeBookSmart Twitter Party.
- Spread the word. Not on social? Or have big shoppers in your life who aren’t Facebookers? Give Aunt Glenda a call and let her know about the campaign. And while you’re in the store, be sure to tell the associate how much you love that your purchase is getting books to kids in need.
From all your friends at Reading Is Fundamental, thanks for Being Book Smart for the kids we serve!
For more information on the campaign, go to RIF.org/Macys.
For more than 40 years, the National Assessment of Educational Progress has been tracking how well our kids are doing in reading and math. This week, we got some very welcome news.
Not only are today’s students outperforming the students of the 1970s but we’re seeing the achievement gap between white students and African-American and Hispanic students narrow significantly.
There’s still more work to be done. And RIF volunteers across the country will continue to work with undeserved children to instill a love of reading that makes a big difference to their success in school – and life. In the meantime, this news comes as a sign of long-term progress in a long-term challenge.
Interested in all the details? Check out the story in the Washington Post or take a look at the data itself.
Photo source: www.audio-luci-store.it 
Solar energy, skeletons, architecture and books. Oh my!
When it comes to keeping kids interested in the hard sciences and math, Stepping Stones Museum for Children is the place to be. And here at RIF, we also strive to find STEM+Arts (STEAM Themes) books that all kids will love. So when Pitney Bowes hosted RIF’s Family Literacy Night at the museum in Norfolk, Conn., it was the perfect match.
Families were invited to a meal, entrance into the museum, and readings from Pitney Bowes employees and Rep. Jim Himes, D-Conn., for free. And of course we didn’t let kids go home empty handed. Every kid who attended picked their very own RIF book to take home.
For more photos from the event, visit our Flickr page.
Get inspired this summer.
This year marks RIF and Macy’s 10 year partnership and together we’ve been able to donate 10 million books to kids in need. Today marks the beginning of our Be Book Smart campaign, a month-long fundraising campaign for RIF and our largest fundraiser of the year. So celebrate and get involved in giving books to kids in need in two ways.
Need a new swimsuit for summer? Visit your local Macy’s store and get a $3 coupon that will donate directly to RIF and will provide a book to kids in need. When you do, you’ll receive $10* off of a $50 Macy’s purchase.
But you can also support RIF right from your home or on your phone.
Share our author quotes with your friends online and you’ll be entered into a sweepstakes to win a $500 Macy’s gift card.
Want more opportunities to help spread the word about our campaign and win Macy’s gift cards?
We’ll be hosting a Twitter party for our #BeBookSmart campaign on July 10, 2013, at 1PM EST where your responses will be chosen at random to win a $50 Macy’s gift card. RT our tweets and you’ll also be entered to win a $25 Macy’s gift card.
So get out there. Get inspired. And get online!
*exclusions and restrictions apply
Felix and Jordan were looking for a book that could help their son get ready for his role as a big brother. But none of the families looked like their interracial family. It took some time, but they eventually found their book (All the World, by Liz Garton Scanlon, illustrated by Marla Frazee). And the entrepreneurial couple realized there was a need among countless other parents they could help solve. Thus, Zoobean was born – a site that makes it easier to find remarkable books for kids.
The husband-wife team sat down recently to answer a few questions from RIF.
Q&A
B: Tell us about your family. What books are currently going over best with your little ones?
J: My husband, Felix, and I met when we were teachers in Washington, D.C., where we now live, after having moved around the country quite a bit. We have two children, 3 and 1, who keep us very busy! We still love reading All the World to the kids at bedtime; our son likes to let us know, “That’s me, and that’s my sister,” which is really cool because he actually sees himself in the book we’re reading.
Other than that, he is a huge fan of most Ezra Jack Keats books, anything that has to do with tractors or construction – Otis is a big favorite. He also enjoys The Three Ninja Pigs. The kid wants to be a ninja astronaut when he grows up! Our daughter still loves board books, especially Everywhere Babies. She’s fascinated by babies.
B: Have you always been a reader? What’s your favorite book to read with your kids?
I grew up in a family of readers. Some of my earliest memories of my mom and dad are of them sitting on their bed, both reading, and inviting me up to sit with them and read through my books alongside them. We try really hard to cultivate that same love of reading and stories with our children.
My favorite books to read with the kids are All the World, the Knuffle Bunny series – which give me an opportunity to be silly – and almost any wordless book. We’re really into Zoom by Istvan Banyai, and also love the newer Bluebird by Bob Staake. Wordless books give you the opportunity to create stories and offer your young child the opportunity to “read” the book to you independently.
B: Here at RIF, we have been highlighting our Multicultural Literacy Book Collection for many reasons. On Zoobean, you’ve been showcasing multicultural books too. Can you tell us a little more about what you’ve found in this process?
J: That’s great to hear. It’s so important that kids are able to see themselves in the media and images around them. At Zoobean, we want to ensure that all kids are able to see themselves in the stories they read. In our case, as an interracial couple and family, we wanted to be able to find books that had mixed kids in them.
When I searched on other, all-encompassing sites, the result was recommendations on hair care products and other irrelevant information. At Zoobean, we make finding the right book easy by extensively cataloging our books, including the main character’s background, along with other tags that really matter to parents. While the data tells us that the stories out there simply don’t reflect the population, we do think there are more books than folks know about, and we hope Zoobean makes it easy to discover them.
B: As former teachers, do you think Zoobean would be more appealing for parents than teachers?
J: As a Language Arts teacher, I spent countless hours in bookstores and libraries trying to find books that would challenge and engage my students. In my case, the librarians became my best friends and helped me make excellent selections. But not all parents and loved ones want to spend so much time going through this process.
What Zoobean offers is a way to scale that experience you have at an amazing bookstore, where you say, “I want a book that has a brother and sister in it. I’d like the family to be mixed, too,” and boom! Someone recommends All the World to you. Or, “I am looking for a book that has a not-so-pink girl main character and emphasizes emotional development like embracing individuality. Oh, and my daughter just loves animals,” and boom! Someone recommends Me…Jane. Zoobean helps to scale that experience of finding a great, recommended book in a way that is simple and relevant for families.
B: When and why did you decide to donate to a non-profit with your “Love Collection”?
J: Our core values of love, inclusion and remarkability led us to this decision. The books that we sell in our shop, the Love Collection, help support youth literacy causes. We believe that finding the right books for kids can help them imagine and achieve anything, and it’s important to us to support this love for reading in all communities.
B: Thank you so much for your time. What parting advice would you have for parents who are trying to find books to help their kids?
J: I typically recommend a common-sense approach to picking books. It’s a mantra in tech: focus on the user. The same applies here. Parents, listen to your kids! Then, find books that will resonate with what they love and are experiencing.
Into cars? Find books about cars. Having trouble sharing with friends? Look for books that include lessons about sharing. And of course, we are also fans of finding books that expand a child’s perspective and help him/her see the world and a variety of points of view through books. From there…it’s up to us, the parents, educators, and loved ones, to make the reading fun and engaging for kids.
Creating a sense of wonder and love for reading at a young age is such a gift. I’m grateful to my parents for doing that for me, and I hope we’re able to inspire others to do that for their children as well.
Check out Zoobean to discover remarkable books for the kids in your life and to learn more about the incredible family behind it. You can also connect with them on Twitter (@zoobeanforkids), Facebook (facebook.com/zoobean) and Pinterest (pinterest.com/zoobeanforkids).
Photo Source: BEN EASTER photography
Happy 85th birthday to a legend in the children’s literature world, Maurice Sendak. We wish you were here to celebrate with us, but you’ve indeed already given us so many wild memories.
Here’s a few of our favorites from this past year:
Here’s to you, Maurice!
Ahhh, to be a teen-ager again. Pizza joints. The latest blockbuster. Passing time with friends. Hang on a second … kids these days are doing some pretty amazing things — and our friends at Nestlé are honoring 20 impressive teens with incredible stories to tell.
Nestlé’s Very Best In Youth program identifies teens making a profound difference in the lives of others. They’ve founded non-profits, become such consistent volunteers they’re practically staffing their local non-profits, and raised awareness about critical causes in their own backyards.
They’ve done everything from forming youth mentorship clubs, to creating rolling book cart libraries, supporting food banks, engineering energy-efficient school buses, and working with orphaned children.
While their work varies, they’re all superstars in their communities – and they all know schools in their area that could use some help. RIF is proud to be able to help honor these incredible teens with the donation in their name of RIF’s Multicultural Book Collection – developed with the support of our partners at Macy’s and featuring Science, Technology, Engineering, the Arts and Math (or STEAM) themes. Honorees chose need-based schools to receive the 40-book collection.
Like the school in Pensacola, Fla., chosen by honoree Mary-Grace Reeves, a Harvard student who’s working to become a pediatric ophthalmologist. Vision and literacy go hand in hand and Mary-Grace is proof. While she dreams of advancing retinal surgery for children, she’s already founded a youth historical literacy and community service program in the Gulf Coast.
After becoming familiar with RIF through her book donation to Oakcrest Elementary, she’s also hooked on ensuring every child in need has access to the books and resources they need to succeed in school and life.
Thank you, Nestlé, for your strong support of RIF for nearly 20 years, helping hundreds of thousands of low-income children to share the joy of reading!
On Facebook? Be sure to ‘like’ Share the Joy of Reading and Reading Is Fundamental for stories like this and more.
It’s a slippery slope. “Summer Slide” is what we use to describe learning loss for children over the summer – a loss disproportionately affecting underserved children. Researchers put it at two months (if not more) of learning loss. And the effect is cumulative, causing a significant achievement gap between low and middle-income children down the line.
But it doesn’t have to be that way. There’s a solution and RIF is hard at work finding the lowest cost, most scalable solution for the children we serve.
Under the grant we received through the Department of Education’s Innovative Approaches to Literacy program, RIF is giving 20,000 children in 145 schools and 33 school districts tools to help stem – and maybe even reverse – some of the learning loss that they face each summer. And it all starts with books.
Before they leave, students involved in the program will pick out five of their very own books to call their own. They’ll come back and pick up three more. Throughout the summer, their parents will have tools to resources at school and activities to keep the books fresh and engaging for kids.
The project should yield both qualitative and quantitative research, so we’ll have an in-depth analysis in the fall about the effect on the kids’ learning gains.
In addition, we’re giving each of the classrooms in the 145 schools – and every library or media center in the school – their very own Multicultural Book Collection, along with activities for teachers, parents, and RIF coordinators to keep kids learning throughout these critical summer months.
But you don’t have to wait for the results. We know from research already done that simply reading with the children in your life – and making sure they have books at their fingertips – is a key way to help children retain learning.
Want ideas on how to keep the reading going at home? Here are some simple tips:
- Visit. Head to the library and sign your kid up for a library card if they don’t already have one. In addition to a wide selection of books to borrow, many libraries have free, child-friendly summer reading programs. Going to a baseball game? Read a book about baseball before you head off to that double-header.
- Lead. Kids look up to you, so lead by example. Read the newspaper at breakfast, pick up a magazine at the doctor’s office, and stuff a paperback in your beach bag. If kids see the adults around them reading often, they will understand that all types of reading can be an important part of their summer days. Storybooks aren’t the only thing that kids can read. Be prepared and keep all kinds of reading material on hand that might spark the interest of a young reader.
- Talk. Talking with your kids about what you have read also lets them know that reading is an important part of your life. Tell them why you liked a book, what you learned from it, or how it helped you—soon they might start doing the same. Going camping? Have your kids tell stories to their friends.
- Relax. Reading is supposed to be fun. So relax. Don’t set daily minute requirements or determine the number of pages they should read. Instead, make sure they pick up books that appeal to them and help find ways for them to choose to read on their own.
For more summer fun, use our summer reading activity sheet.
Photo Source: read4thefunofit 
Summer is almost here! Before school’s out, be sure to thank your teachers. Preferably with something not in apple form.
An honor gift is a way to surely please your teacher and it’s easy. Simply go to our website and select the donation amount you’ll like to give to RIF. This gift will help us get books to kids who need them the most. What teacher doesn’t love that?
What’s more, you can send a personalized ecard to let them know how grateful you are for all their hard work and encouragement.
So stand out this summer! Get your teacher a gift that keeps on giving. After all they’ve given this year, they deserve to be recognized for their efforts.
Photo Source: BES Photos 
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