“Dear Macy’s, You are like a superhero to my school because we haven’t had RIF in a long, long time, but because of you we got it this year.” — Katie, 3rd grade

“Dear Macy’s, When I first got a free book, I felt so happy, and I wanted to thank whoever let it happen. And now I’m thanking YOU!” — Juliana, 4th grade

“Dear Macy’s, Some of the books I liked and some of the books I loved. Thank you!” — Zachory, 3rd grade

We’re in our eighth year of partnering with Macy’s and have a lot of success stories. But there’s nothing like hearing a kid talk about what it means

Consider Joplin, Missouri. Last May, the community was hit with the worst tornado in the U.S. in more than six decades. Through the support of Macy’s and customers like you, RIF held two events for families and a training for teachers, giving away 2,600 books. For the kids who lost everything, these books represented a return to normalcy amid disaster.

And that’s just one story. There are countless others. Stories of building home libraries, stocking school libraries and rebuilding communities.

Tomorrow our “Be Book Smart” campaign with Macy’s launches. It’s our biggest fundraiser of the year. We’ll have all the details for you in the morning and will keep you updated throughout.

But, before the excitement starts, we wanted to take a moment to reflect on all that’s been possible. Dear Macy’s, To you and your wonderful customers, thank you. — RIF

posted by Jay

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Tags: Joplin, Macy's, partnership, thank you letter